SERVICES


The broad categories of services provided to minimize client risks and maximize awareness for the Hospitality Industry are:

DUE DILIGENCE

• Partner/Franchisee Vetting
• Bribery and Corruption
• Forensics Accounting
• Investigative Due Diligence
• Reputational Assessments
• Compliance Investigations
• Divisional Audits

RISK ADVISORY

• Market Landscaping, Entry & Exit
  Strategies
• Competitive Intelligence
• Industry Risk Assessments
• Crisis/Terrorist/Political Risk
  Assessments and Tracking
• Employee, Vendor, and Partner Vetting
• Proprietary Hedge Fund Research
• M&A Due Diligence
• Brand Name Monitoring and Sentiment
  Analysis

FRAUD INVESTIGATIONS

• Insider Trading
• Fraud
• Embezzlement and Extortion
• Asset Tracing
• Funds Disbursement Monitoring

MINIMIZING THE RISK FACED BY THE hospitality INDUSTRy

The hotel business is a massive industry growing exponentially every year. Franchising hotels and motels, in particular, are appealing because branding is essential to success, particularly in a day and age when the internet has become crucial for travelers seeking lodging. In the absence of sight or guidance from a professional advisor, it is the brand name travelers look for, trusting that it represents reputation, class, quality, and standards. Franchisors are at greater risk, as they must trust their reputation to someone else.

It is not surprising that more than half of the top ten risks associated with this industry are related to concerns regarding reputational damage, whether it is through franchisee misrepresentation, embezzlement, or fraud. The hospitality business also faces challenges from today's interconnected corporate environment as non-property damage risks - including cyber and geo-political disruption - can impact a company's balance sheet and reputation. Conducting proper pre-acquisition due diligence prior to acquiring or investing in a property or entering into a partnership is critical in order to protect market share and brand reputation.

Industry studies prove that loss of reputation results in business interruption and loss of revenue. In fact, over 60% of economic loss can be traced to loss of reputation followed by business interruption. A company's risk management plan must reflect this reality as the root cause of many losses can often be traced back to the planning phase. Initiating a solid due diligence and risk management plan early on can help manage these risks. Implementing a proper framework that will provide transparency can help avoid costly endeavors that may tarnish a brand and disrupt business continuity.

 

BRASIDAS GROUP VALUE-BASED SOLUTIONs FOR THE hospitality INDUSTRY:

• Management of the due diligence process
• Select and pre-screen franchise candidates and determine their interest,
restrictions, reputation, business history, financial capability, and/or network
• Coordinate information dissemination, site visits, and management presentations
• Transaction and partnership structuring and execution
• Market and competitive studies (hotel expansion, repositioning, and new
development)
• Global reach and local insight in hard-to-reach markets
• Timely, relevant, and actionable information
• Cost effective, bespoke, and scalable solutions

 


BRASIDAS GROUP: WE UNLOCK THE POWER OF INFORMATION


Brasidas is committed to being your partner in these challenging times. We have the resources to provide sustainable, reliable, timely and most important, actionable solutions at a fraction of the cost of expanding your internal team. We leverage internal industry, sector and regional expertise to understand your issues and access hard to reach markets leveraging Human Intelligence and innovative Cyber Solutions through an extensive and fully vetted proprietary network of sources globally. Built on the tenets of discretion, Brasidas was established in 2007 and is headquartered in Zurich, Switzerland with offices in New York and Belgrade. For further information please contact us: +41 55 442 81 73 , info@brasidas.ch.